Task. Product Design of Eterna entire new watch-collection (Eterna Vaughan Big date, Eterna Madison 8 days, Eterna Soleure Moonphase Chronograph and the Kontiki line). – "Discover new innovations and contribute to user research".
Solution. Conception and Product Design of the all new Collection. Engineering, 2D/3D, Prototyping, Design Transfer, Booth-concept, Packaging, Displays,
Outcome. Presentation and sale at Baselworld.
Position. Senior Head of Product Design