1/5

THE MIH WATCH.   Available at Embassy Jewel AG in Lucerne. 

Task. Pure, functional design. In the form of a standalone product it is emblematic of the Musée international d’horlogerie MIH by establishing a link between the art of watchmaking and design. Brief from Ludwig Oechslin: „A watch that gives me the information I want at a glance.“

Solution. AM/PM function, day, month, date, minute measurement on the back, pusher function, compact buckle, design pared down to its essential elements. Packaged in the NZZ newspaper of the day, MIH-booklet, Online campaign.

Outcome. Launched at the MIH in La Chaux-de-Fonds. All the Press

 

Position. Industrial Designer

The MIH watch.

Embassy Jewel AG MIH watch by Christian Gafner museum watch MOMA
Embassy Jewel AG Lucerne for the MIH watch design by Christian Gafner mih watch the real museum watch
Embassy Jewel AG Lucerne for the MIH watch design by Christian Gafner mih watch the real museum watch
Embassy Jewel AG Lucerne for the MIH watch design by Christian Gafner mih watch the real museum watch

Best description of the MIH watch. (Film)

  • Christian Gafner Swiss Designer

© Copyright 2018 Christian Gafner. All rights reserved / Design by Sarah Weya

|

|

Schweiz

|