Mechanik2 Annual Calendar

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How does an idea begin – as a sketch, a thought, a feeling? For me, it began with a promise. The moment I took over the project Mechanik2 Annual Calendar von Embassy Jewel AG, Lucerne, a vague notion became something immutable. It was as if the idea had been carved in stone. From that moment on, there was no turning back – only a path forward, shaped by the responsibility to carry on the original spirit of the MIH watch. What does consistency in design mean? What remains when all superfluous elements fall away?

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Each day of this journey brought new encounters, obstacles, unexpected solutions. Some moments filled me with euphoria; others put me to the test. Yet precisely this tension between doubt and conviction gave the project its depth. From setbacks grew clarity; from shrinking circles emerged resolve.

I wanted to create something with the Mechanik2 that endures – a work embodying the values that carry me: clarity, constancy, honest craftsmanship.

 

How does one translate integrity into mechanics? How does precision become attitude? In the Mechanik2 Annual Calendar, I sought to show that beauty does not arise from excess but from omission. That time becomes tangible when respected.

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The collaboration with watchmakers and suppliers was a quiet consensus among people who seek the genuine. Each individual brought respect, seriousness, and patience – those quiet virtues so rare in today’s world. Only a few truly understood what it was about. And that sufficed. Because depth requires no crowd but conviction.

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Naturally, there were doubters — people who said, “That will never work.” But what is a vision worth if it provokes no resistance? Criticism was no obstacle but confirmation — a sign that we were treading unfamiliar ground. Those who dare new things must allow for irritation.

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The bearers of the Mechanik2 understand this. They do not seek shine but substance. They recognize this watch as more than a tool for measuring time. It embodies an idea: the silence in the rhythm of time.

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Those who wear the Mechanik2 Annual Calendar choose consciously — for attitude, independence, and a clear view. Perhaps you are now asking yourself the same question that has guided me:

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How much does it truly take for something to endure?

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Switzerland: CHF 6,945 incl. 8.1% VAT + shipping
Export: CHF 6,420.00 + shipping

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